From experience, purpose can mean different things to different people. And likewise, purpose can mean different things to different companies. Just the mention of the word can inspire and intrigue some, and for others lead to eye rolling and a healthy dose of scepticsm.
Katrina is a purpose-driven marketing & communications leader who thrives on creating and building sustainable companies and brands through the development of high performing teams, as well as agency and partner management, both in-house and as a consultant.
Her business background, coupled with qualifications in economics, journalism and law, provide a wealth of insightful commercial knowledge and creative foundation.
Katrina's work has been awarded locally and internationally.